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About Frequently bought together (Amazon) campaign
A Frequently bought together Amazon campaign showcases related products in a horizontal layout, similar to Amazon’s style. It allows customers to quickly add the entire bundle to their cart, enhancing upselling opportunities and user experience.
- Displays main product + One or two complementary products
- The displayed bundle is pre-selected and the customers can purchase it in a single click.
- Your product page will have two “Add to cart” buttons - one for single purchase (the default ATC button in your theme), and another one for adding the bundle (from the Selleasy widget).
Where does the widget appear?
The widget appears on the product page.
Recommended placement of the widget | Not a recommended placement for the widget |
✅ Below the entire product card | ❌ Above the “Add to cart” button |
✅ As separate section in the theme | ❌ End of the page |
Example use cases
- On the t-shirt page, display a bundle with matching shorts and sun glasses. Optionally offer a 10% discount when customers buy the entire bundle. You can also offer a 5% discount when the bundle is bought partially.
- When someone buys the full bundle (like T-shirt + Sneakers + Shorts), you can give the cheapest item — such as the sunglasses — for free.
- You can also offer free shipping when the full bundle is purchased.
Points to keep in mind
- Bundle size: Stick to fewer number of products. You can setup only 2 offer products apart from the main product.
- Discounts: Percentage & fixed amount discounts when used, applies to the total bundle value.
- Free shipping: Free shipping discount when used, applies to the entire order.