Selleasy AI Recommendations are powered by Generative AI (Gen AI), developed using ChatGPT.
Why choose Selleasy AI instead of manually created campaigns?
Save time and effort
Skip the manual setup; Selleasy AI automatically suggests products for your upsell campaigns. It analyzes your store data to pick the best product combinations, saving hours of effort while ensuring a smooth, optimized setup.
Meaningful recommendations powered by ChatGPT
Powered by ChatGPT’s Generative AI, Selleasy analyzes your store’s product data to identify which products complement each other best or group and suggest similar products. This ensures relevant, logical recommendations that enhance your upselling potential.
Better conversions with an AI upsell pitch
An AI-crafted, informative message appears in your storefront widget explaining why the particular set of products is recommended. This builds customer trust and encourages more conversions through context-driven suggestions.
Auto-rotate non-performing recommendations
Selleasy AI continuously monitors performance and automatically replaces low-performing recommendations with better options, keeping your upsell strategy effective without any manual intervention.
1. Setting Up a Selleasy AI Campaign

To start using Selleasy AI:
- In the Offer products section of your campaign, select the Selleasy AI tab.
- Set the Number of products to show (up to 10). The AI may sometimes recommend fewer products based on the configuration and real-time availability of the products.
2. Recommendation Type

Selleasy AI can generate recommendations in two primary ways:
- Complementary Products:
- These are products that complement the trigger product or act as accessories.
- They are designed to enhance the customer’s purchase experience by pairing well with the main product.
- Example: If the trigger product is a blue shirt, Selleasy AI might recommend matching caps, shoes, or trousers.
- Similar Products:
- These are products that closely resemble the trigger product in style or type.
- They allow customers to explore alternatives while staying close to the original choice.
- Example: For a blue shirt, AI may suggest similar shirts in different colors or styles.
3. Generating an Upsell Pitch

Selleasy AI can also generate an upsell pitch for each recommended product to make it more appealing to your customers:
- The pitch content is automatically generated by AI which will be shown in the widget on the storefront.
- You can customize the label for the pitch to match your store’s style.
- Currently, the pitch is only available in the store’s default language.
- Including a pitch helps explain why the recommended products are relevant, encouraging customers to add them to their cart.

4. Automatically Rotating Recommendations
Selleasy AI can automatically rotate recommendations to keep your upsell offers fresh and relevant. There are two types of rotation:
Based on performance

- If some recommendations are not converting, you can enable the automatic rotation feature.
- Selleasy AI will attempt to re-generate recommendations for products that are underperforming over time.
- This ensures your upsell offers remain fresh and effective without manual intervention.
Based on inventory

- When the number of in-stock products in a recommendation falls below the specified percentage, Selleasy AI will automatically generate a new recommendation for that product using valid, in-stock products.
- The maximum threshold value is 80%.
5. Providing Instructions to the AI (Optional)

In the "Tell the AI what to recommend" box, you can guide the AI in two ways:
- Simple - Describe what you want in your own words. For example, "Recommend accessories. Do not recommend bath products."
- Advanced - Choose which product fields the AI reads, write separate search and ranking instructions, filter the results, and choose the AI model.
Both are optional. If you leave them blank, the AI decides based on your product data. For a step-by-step guide, please refer to How to use Simple and Advanced mode in Selleasy AI?
6. Warming Up Process
Once a campaign is saved, recommendations are not instantly available for every product. They are generated gradually through a warming-up process:
- Each trigger product must have the campaign triggered at least once (either by you or your customers).
- Once AI generates a recommendation for a product, it will remain available whenever that product is viewed.
- Over time, as more customers browse your store, more recommendations are generated automatically.
To remove this wait, you can generate recommendations ahead of time, for a few products you want to test or for all eligible products. For a step-by-step guide, please refer to How to pre-generate recommendations when using Selleasy AI?
7. Viewing Generated Recommendations
- The recommendations can be viewed via two places.
- By clicking the ‘View recommendations’ in Campaigns dashboard. This will display all recommendations generated so far in the store for all campaigns.
- By clicking the ‘View recommendations’ inside a respective campaign. This will display all recommendations generated so far only for that respective campaign.


- You can view the recommendations history in two types of views:
- Grid View: Quick visual overview of recommendations
- Table View: Detailed metrics for each recommendation


- You can view a recommendation in detail by clicking “View” on a particular recommendation in Grid view, or by clicking directly on the recommendation in Table view.
- Recommendation Statuses:
- Active: Recommendation is live and can be shown on the storefront
- Generating: AI is still creating the recommendation; click Refresh after a few minutes
- Rotating: Another recommendation is being generated to replace the current recommendation.
- Rotated: The particular recommendation has been rotated and no longer active.
- Hidden: The recommendation has been archived and no longer active.
- Inactive: Campaign is in draft or scheduled status
- Campaign Deleted: Associated campaign has been removed
- Empty: No recommendations could be generated based on the current AI recommendation settings. Please update the settings and rotate this recommendation.
- Detailed View: Click on a recommendation to see:
- AI-generated pitch
- List of recommended products
- Recommendation status and creation time
- Performance metrics, including views, clicks, and conversions
- Rotate - Recommendation can be rotated, i.e, a new recommendation can be triggered to generate. This will consume AI credits.
- Hide - Recommendation can be archived, making it no longer active

8. Editing the Generated Recommendations

You can edit a generated recommendation if it doesn't fully suit your needs:
- Edit the AI pitch: If the automatically generated pitch isn't suitable, you can modify it to better match your preference.
- Edit the recommended products: You can remove products from the recommendation or add new products into it.
9. Changing or Customizing an Existing Campaign
If you update AI settings in the campaign, then upon saving, you will be prompted with two options:
- Apply Changes for New Generations:
- Only new recommendations generated after the update will reflect the changes. Existing recommendations will remain unchanged.
- Regenerate All Recommendations:
- All previous recommendations are discarded.
- New recommendations are generated through the warming-up process based on the updated settings.
10. Selleasy AI Credits and Pricing
The number of AI credits consumed per recommendation depends on the selected recommendation mode:
- Standard model – consumes 1 AI credit per recommendation
- Thinking model – consumes 2 AI credits per recommendation
AI credits are included in the following plans:
1. Starter Plan - $0–$29/month (based on total monthly orders)
- Includes 50 AI credits for lifetime (50 recommendations)
- Once the credit limit is reached, it won’t be automatically recharged. To continue enjoying AI credits every month, please upgrade to a higher plan. The credits included in this plan are provided only for trying out the Selleasy AI feature.
2. Pro Plan - $49/month
- Includes 1000 AI credits/month (1000 recommendations per month)
3. Max Plan - $99/month
- Includes 2500 AI credits/month (2500 recommendations per month)
- Please contact our priority support for further details.
4. Enterprise Plan
- For stores with more than 2,500 products, customized AI credits can be provided based on your specific requirements.
- Please contact our priority support to curate a plan specifically tailored to your store..
